Video Marketing
Instantly capture your audience’s attention with branded visuals.
- Generate more leads and convert customers
- Educate and inform your users
- Increase your brand awareness and relevance
- High-quality video production that doesn’t cost the earth
- Serve varied content on your website
Leading video production to elevate your brand, connect with audiences and push your reach and search presence that much further.
- Users on social media are 1.5x more likely to engage with a video
- Video is the second most popular content type on social media
- Video boosts engagement levels
- Audiences spend an average of 19 hours watching videos online per week
- Video marketing builds trust and educates customers
- Videos on your website help your brand feel more credible
Grow your business
Videos that strengthen your brand image
- High-quality 4K video for less
- Up to 7-day turnaround
- Drone footage
You might want to reconsider your digital marketing strategy if you’re not using video marketing in 2024.
You don’t have to create a trending video seen by millions or even thousands to succeed in video marketing. You need to look at the bigger picture.
Video marketing is great for your brand image and relevancy in the market, as it communicates trust and credibility to your customers. On the technical side, it’s also great for your overall digital marketing efforts.
For example, Google loves video (it does own YouTube after all), so even if video marketing does not drive many customers to your business, it will, in another way, through SEO.
veronica tribolati13/12/2022Thanks Ben and Libby for your great work and efforts to improve our SEO position and increase our sales, big noticeable difference since we started working with you, we are very grateful and happy to recommend to other companies looking for your services.Tobiasku France13/12/2022We have been working with Vanilla Circus, Ben, and Libby for a while now with great results so far, our rank on top keywords has improved along with an increase in traffic and qualified leads which is most critical to our business. Always friendly, professional, and responsive. Good content generation and flexible for any requests we have made. Enjoy working with them. Thank you!Rachel Derby03/10/2022I’ve been working with Ben for a few months now to help create my website, content and start my SEO journey. Ben has been a delight to work with, his work is excellent and he is incredibly knowledgable which he is happy to impart to newbies like me. I find him very trustworthy and reliable and am happy to have found him.Raj Patel29/09/2022Delight to work with. They have a comprehensive strategy and regular meetings to discuss progress. Could not be more happy with the teamVictoria M28/09/2022We got great results working with Ben at Vanilla Circus - they managed the SEO for three of our healthcare websites, all which saw a very good growth in traffic and conversions over that period. They were also very proactive in setting up Live Chat for us and getting to know our hospital, the treatment involved, how we work and what services we offer so that they could offer valuable strategic website navigation guidance to maximise sales.Stuart Patterson28/09/2022Vanilla Circus provide a fully compressive and detailed service , i cannot recommend them enough. Rubbish Clearance Limited.Rosa Bennings20/05/2022They are an excellent team at VC espcially Libby. I am leaving my current marketing role but will hopefully convinve my new Head Of to use you guys. Thank you for making my life easyEmma Norton12/03/2021If I could add 6 stars I would. Vanilla's ethos and approach to SEO are totally unique. It was such a relief to speak to a company that puts everything in plain English. After 4 SEO companies in London and in Manchester, we finally feel that we are not being taken for a ride and that we can clearly see things improving month on month. We are now into our 14 month and we are delighted with the results and have no hesitation recommending Ben and his team to anyone (except our competitors) EmBrenda Roberts15/02/2021Excellent SEO, what can I say. We have now been working with Vanilla for over 24 months and all I can say is they quietly get on with it. Our traffic is up, are content is much better and our telephone is ringing with new patients making appointments. Ben, Libby and Martha has been amazing!Google rating score: 4.5 of 5, based on 26 reviews
Improve your search visibility
Video marketing as a powerful tool for SEO
Seeing how beneficial video can be for SEO, it’s surprising that 69% of marketers are not using it to boost their search presence.
In our experience, websites we work with have seen boosts to their page quality scores and conversions when videos have been added because it increases the time visitors spend on the page. And we’re not the only ones who have seen an improvement.
Video marketing has transformed the outlook of businesses, which must keep up with the changes in consumer behaviour. Video marketing is a way to reach customers better, helping your business connect to wider audiences in ways that position your business as one that aligns with their ideals and beliefs.
Videos can be used throughout various stages of the customer buying journey and are good for more than just increasing engagement and boosting ranking results.
Pulling off video marketing
Even though you can manage your video marketing via your smartphone these days, if you want to execute it properly and really tell a story, you’ll need to develop a strategy, use quality equipment, and utilise good editing software, or find an agency or production company who can manage this all for you.
As a digital marketing agency that understands your brand and goals, we can help you develop a vision and create a compelling story, which we can carefully craft into an impactful video campaign. We work with trusted, third-party production companies that create incredible videos that strengthen brands and build trust.