Free Website Audits
Discover the problems, identify the solution and improve the performance of your website.
- Scanning your website for errors
- Identify over 140 common issues
- Review content for quality
- Assess top-performing keywords
- Learn what's working and what isn't
Our free website audits help our clients make data-driven decisions that improve their strategy and results immediately
Research, Audit & Analysis
Improve Your Site Performance
SEO website audits are the process of examining a website’s performance to assess why it’s not ranking, falling off page one, or converting as well as it should.
They determine the level of your site’s optimisation, the quality of keywords and content, the number of backlinks, branding communication, and so much more.
More importantly, it will highlight where you’re going wrong to develop an improved strategy that helps you achieve your digital traffic and conversion goals.
On top of regular SEO audits, we also offer three other types of digital audits:
- Competitive analysis audit: This audit tracks your competitors, what they offer, and how they perform to highlight their competitive strengths and edge.
- SEO link audits: Auditing the links pointing to your website to evaluate potential issues and opportunities in your backlink profile.
- Lead conversion optimisation: Analyses your website conversion issues and opportunities.
veronica tribolati13/12/2022Thanks Ben and Libby for your great work and efforts to improve our SEO position and increase our sales, big noticeable difference since we started working with you, we are very grateful and happy to recommend to other companies looking for your services.Tobiasku France13/12/2022We have been working with Vanilla Circus, Ben, and Libby for a while now with great results so far, our rank on top keywords has improved along with an increase in traffic and qualified leads which is most critical to our business. Always friendly, professional, and responsive. Good content generation and flexible for any requests we have made. Enjoy working with them. Thank you!Rachel Derby03/10/2022I’ve been working with Ben for a few months now to help create my website, content and start my SEO journey. Ben has been a delight to work with, his work is excellent and he is incredibly knowledgable which he is happy to impart to newbies like me. I find him very trustworthy and reliable and am happy to have found him.Raj Patel29/09/2022Delight to work with. They have a comprehensive strategy and regular meetings to discuss progress. Could not be more happy with the teamVictoria M28/09/2022We got great results working with Ben at Vanilla Circus - they managed the SEO for three of our healthcare websites, all which saw a very good growth in traffic and conversions over that period. They were also very proactive in setting up Live Chat for us and getting to know our hospital, the treatment involved, how we work and what services we offer so that they could offer valuable strategic website navigation guidance to maximise sales.Stuart Patterson28/09/2022Vanilla Circus provide a fully compressive and detailed service , i cannot recommend them enough. Rubbish Clearance Limited.Rosa Bennings20/05/2022They are an excellent team at VC espcially Libby. I am leaving my current marketing role but will hopefully convinve my new Head Of to use you guys. Thank you for making my life easyEmma Norton12/03/2021If I could add 6 stars I would. Vanilla's ethos and approach to SEO are totally unique. It was such a relief to speak to a company that puts everything in plain English. After 4 SEO companies in London and in Manchester, we finally feel that we are not being taken for a ride and that we can clearly see things improving month on month. We are now into our 14 month and we are delighted with the results and have no hesitation recommending Ben and his team to anyone (except our competitors) EmBrenda Roberts15/02/2021Excellent SEO, what can I say. We have now been working with Vanilla for over 24 months and all I can say is they quietly get on with it. Our traffic is up, are content is much better and our telephone is ringing with new patients making appointments. Ben, Libby and Martha has been amazing!Google rating score: 4.5 of 5, based on 26 reviews
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Website audit checklist
Here’s a list of every factor our free website audits will determine:
- Quality of your copy and content.
- Your branding message and conversion funnel problems.
- Website design, UX and site speed.
- Quality of keywords, ranking problems and opportunities.
- Your traffic, where it comes from and where it goes.
- Level of duplicate, common or AI content.
- Backlink profile, referring domains, trust and spam score.
- Domain authority, page authority and trust flow.
- Organic keywords and paid keywords.
- Top SEO pages and low-performing pages.
- Your video content and images, including optimisation, alt tags and schema.
- Your metadata, title tags and overall optimisation.
- How your website performs across all devices, including desktop, laptop, tablet and mobile.
- Your conversion rate optimisation and how your website funnels and guide users to convert.
- Site architecture and URL structure.
- Internal and external linking optimisation.
Don't do it alone anymore
While you can use several online tools to assess your site’s performance and content, understanding the results and coming up with a strategy to tackle the problems is another factor altogether.
Trusting a leading digital marketing agency like us means we can perform an all-encompassing website audit that looks at your SEO, keywords, content, conversions, branding, social media, legalities and more.
From this free report, we’ll discuss the issues and our plan for correcting them, which we’ll break up into monthly work, or if you prefer, one-off optimisation projects. We’ll also discuss your end goals and put together a strategy that ensures you get where you need to be to thrive.