Welcome to Vanilla Circus (Est 2009)

We are not just an SEO Company. We specialise in large scale customer acquisition gained through Google’s organic search traffic. No advertising or award-winning social media insight. We are highly rated in our industry and have been in business for over 13 years.

Why read this page? It will make your SEO work cheaper and more effective.
Who is this for? UK Business owners or marketing managers who want to achieve a high Google ranking online and to convert that traffic the first time.

How do we do it?

There are only two factors to take into account for successful SEO. Findability and Conversion. The rest is noise.

1. Findability

Before a sale can be made, we need our client’s websites to be found on Google. So optimising your content and code is part of what we call playing the Google game.

It’s not about cheating or fooling Google it is about accentuating your content to make it completely understandable (and rankable) to Google and the user.

Findability has tasks that are probably similar to other local SEO companies. It includes Content creation and page optimisation, clever markup languages and, of course, backlinks and other off-site signals.

On-Page SEO | Off-Page SEO

How and to what effect your agency uses these SEO elements defines either digital marketing success or failure on a case-by-case basis.

The reason the website we work on beats those of other SEO companies is our attention to detail, our creative ability, our coding combined  with our 50 years SEO experience.

It is definitely a case of earning a #1 position.

There is more to it than you think. Google’s algorithms have always been a question of scoring highly for content, code, backlinks and other much-discussed factors.

These “other” leading factors represent ‘the magic ingredient’ of today’s current high rankings. Our job is to discover what this looks like and how to best apply it to our client’s websites. It is exciting and very rewarding.

Ranking highly on Google.

2. Conversion

All the traffic in the world is useless unless sales are being made. So we are all about client acquisition through applying successful SEO services.

Watching users interact with your website in real-time can give us a real feel for how your website is being received.

Informative digital data can be gleaned to see where your users are located and which locations are converting better than others. Other data can be used for keyword conversion, seeing which keywords are the real ‘winners’ when generating revenue and not just traffic.

Conversion optimisation can be seen as fine-tuning our SEO work on your website. It is the reward phase where everything comes together and results keep getting better.

Once we connect the website to Google’s traffic funnel, we can convert more users into customers.

  1. We rank client’s websites top in Google
  2. We improve a client’s narrative
  3. The client’s website now persuades more users to buy/enquire online
  4. The client gains a new customer
  5. Repeat on a local and/or nationwide scale

Turning traffic into sales revenue. 

Studies show that websites that move their concentration away from traditional SEO and focus more on the user are four times more likely to rank in the top 3 in Google UK. We have the results to prove it. Ten things we know to be true/Google.com. (Reasons to trust our data).

Our mission is to help our business clients successfully gain large number
of the right type of customers from Google’s organic search traffic

About our Consultants.

SEO and Google

Google changes, we adapt, we are an ever responding SEO company that has clients both locally and abroad

Something to ask your SEO consultant “Has Trust become the most Important SEO Factor?”

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