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Webpage optimisation, process and cost

On Page SEO = code & content optimisation

We offer a full range of SEO services including strategy, planning, web design, content & backlinks. We promote your business by telling a more compelling story that makes you be found on the first page of Google, stand out and make sales. 

Why is optimisation
On page

Why is it important?

Google’s Search Algorithms are a list of rules that score web pages. These are referred to as ranking factors.

If you do not add search engine optimisation ranking factors to your web pages, your score will be low, and the website will receive no organic (non-advertising) traffic.
  • You could find your website by searching Google for your business name and perhaps for the odd low competition service/products + location keyword.
  • However, even for these keywords, your website could easily be surpassed by a competitor who would appear above you and steal business away.

What are these magical factors? There are over 200. 

They are ever-changing and often discussed. The only people who truly know which of the  200 really matter work at Google.

See What determines a top position in Google?

Persistence, Intelligent & Empathetic SEO

veronica tribolati
veronica tribolati
13/12/2022
Thanks Ben and Libby for your great work and efforts to improve our SEO position and increase our sales, big noticeable difference since we started working with you, we are very grateful and happy to recommend to other companies looking for your services.
Tobiasku France
Tobiasku France
13/12/2022
We have been working with Vanilla Circus, Ben, and Libby for a while now with great results so far, our rank on top keywords has improved along with an increase in traffic and qualified leads which is most critical to our business. Always friendly, professional, and responsive. Good content generation and flexible for any requests we have made. Enjoy working with them. Thank you!
Rachel Derby
Rachel Derby
03/10/2022
I’ve been working with Ben for a few months now to help create my website, content and start my SEO journey. Ben has been a delight to work with, his work is excellent and he is incredibly knowledgable which he is happy to impart to newbies like me. I find him very trustworthy and reliable and am happy to have found him.
Raj Patel
Raj Patel
29/09/2022
Delight to work with. They have a comprehensive strategy and regular meetings to discuss progress. Could not be more happy with the team
Victoria M
Victoria M
28/09/2022
We got great results working with Ben at Vanilla Circus - they managed the SEO for three of our healthcare websites, all which saw a very good growth in traffic and conversions over that period. They were also very proactive in setting up Live Chat for us and getting to know our hospital, the treatment involved, how we work and what services we offer so that they could offer valuable strategic website navigation guidance to maximise sales.
Stuart Patterson
Stuart Patterson
28/09/2022
Vanilla Circus provide a fully compressive and detailed service , i cannot recommend them enough. Rubbish Clearance Limited.
Rosa Bennings
Rosa Bennings
20/05/2022
They are an excellent team at VC espcially Libby. I am leaving my current marketing role but will hopefully convinve my new Head Of to use you guys. Thank you for making my life easy
Emma Norton
Emma Norton
12/03/2021
If I could add 6 stars I would. Vanilla's ethos and approach to SEO are totally unique. It was such a relief to speak to a company that puts everything in plain English. After 4 SEO companies in London and in Manchester, we finally feel that we are not being taken for a ride and that we can clearly see things improving month on month. We are now into our 14 month and we are delighted with the results and have no hesitation recommending Ben and his team to anyone (except our competitors) Em
Brenda Roberts
Brenda Roberts
15/02/2021
Excellent SEO, what can I say. We have now been working with Vanilla for over 24 months and all I can say is they quietly get on with it. Our traffic is up, are content is much better and our telephone is ringing with new patients making appointments. Ben, Libby and Martha has been amazing!
SEO for dentists, or dental SEO can work for your practice
How SEO for dentists, or dental SEO can work for your practice
How do I know it is working

What next

  • You will no longer have to worry about your website.
  • Your team will start noticing that the phone is ringing more often.
  • You will see more new patient enquiries.
  • Your TCOs will close more sales and report that the new patients are more qualified.
  • New patients will travel further to visit the practice.
  • You will start doing more higher-end treatments
  • You will gain more Google reviews for SEO patients.
  • You will start coming up with new ideas to feed back to Vanilla Circus.
  • Your PM and the team will be more motivated and proud of their website.
  • You will outrank the competition when you Google them.
  • Other dentists will start referring patients to you.
  • You will be able to cut back on advertising spend.

Speak with a strategist about our dental SEO services on 01483 921741 right now.

Picture of Benedict Sykes (Founder)
Benedict Sykes (Founder)

BA (Hons), OC, Nominet Member, Google Partner.
He has been involved in SEO since 2007, working with dentists and private hospitals since 2015. He is the founder of Vanilla Circus.

He consults for Ebay, Philips and Capital Radio. He has appeared on Radio 4. He is a family man and lives in Guildford. He is both a technical and highly creative digital marketer. His specialism is site architecture and mobile optimisation.