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Don't overpay for your technical SEO

Fixing technical issues affecting a website’s position on Google is important but technical excellence will not rank you #1.

All websites have some probelms. But this does not mean that all code errors affect your position in Google. Most are harmless.

“Then am I wasting my money or investing wisely to gain more traffic through technical SEO excellence?” Depends.

Technical SEO budgeting
Why this has happened

Techncial SEO, expensive nonsense or worth every penny?

If a website is not indexed by Google, then it cannot be shown in search results. 

The purpose of this page is to explain a number of technical SEO services in terms of time and money.

In a sense, understanding exactly what they are is not as important as ensuring they are ticked off the list and you are not OVER CHARGED.

More on tech SEO or just take me to the prices

Forewarned is Forearmed: information is King

Prices, Importance and Lead times

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Buying techincal SEO services

What Am I Paying For

You are paying for the time and the experience level of the engineer.

The price of an SEO technician who has the skills to undertake all of the above tasks is £90 per hour. 

Our technicians can code in HTML and PHP, but technical SEO is not rocket science. We mainly use software to identify errors which are rarely unique. However, that said, all of the team have mathematical and analytical minds and the following attributes.

    1. Over three years of technical computing experience
    2. Proven knowledge of Technical SEO best practices CDNs, and Core Web vitals including optimising page speed
    3. Expert in Google’s crawling, indexing and common errors such as canonical tags, no-index attributes, and robots.txt files
    4. Strong knowledge of front-end languages and markups, such as HTML. Schema, JavaScript and CSS
    5. Complex understanding of common web infrastructure and the role of servers and front-end frameworks in problem-solving
    6. Expert knowledge of WordPress and other CMS platforms
    7. Excellent working knowledge of all SEO elements including off page SEO
    8. Strong interest in database optimising and indexing.
    9. Strong interest in front-end development and coding
    10. The ability to manipulate large amounts of web data and constructively analyse numbers to find errors
    11. Expert knowledge and access to software and platforms like Screaming Frog Pro, Google Search Engine Console, Deep Crawl, Ahrefs, Moz etc
    12. mobile usability best practices. Google’s Page Experience factors
    13. Site security and common blackhat techniques used by previous bad actors
Attract a better quality of patient
Benedict Sykes (Founder)
Benedict Sykes (Founder)

BA (Hons), OC, Nominet Member, Google Partner.
He has been involved in SEO since 2007, working with dentists and private hospitals since 2015. He is the founder of Vanilla Circus Dental SEO Company.

He consults for Ebay, Philips and Capital Radio. He has appeared on Radio 4. He is a family man and lives in Guildford. He is both a technical and highly creative digital marketer. His specialism is site architecture and mobile optimisation.

Our Technical SEO Services have great Google Reviews

veronica tribolati
veronica tribolati
13/12/2022
Thanks Ben and Libby for your great work and efforts to improve our SEO position and increase our sales, big noticeable difference since we started working with you, we are very grateful and happy to recommend to other companies looking for your services.
Tobiasku France
Tobiasku France
13/12/2022
We have been working with Vanilla Circus, Ben, and Libby for a while now with great results so far, our rank on top keywords has improved along with an increase in traffic and qualified leads which is most critical to our business. Always friendly, professional, and responsive. Good content generation and flexible for any requests we have made. Enjoy working with them. Thank you!
Rachel Derby
Rachel Derby
03/10/2022
I’ve been working with Ben for a few months now to help create my website, content and start my SEO journey. Ben has been a delight to work with, his work is excellent and he is incredibly knowledgable which he is happy to impart to newbies like me. I find him very trustworthy and reliable and am happy to have found him.
Raj Patel
Raj Patel
29/09/2022
Delight to work with. They have a comprehensive strategy and regular meetings to discuss progress. Could not be more happy with the team
Victoria M
Victoria M
28/09/2022
We got great results working with Ben at Vanilla Circus – they managed the SEO for three of our healthcare websites, all which saw a very good growth in traffic and conversions over that period. They were also very proactive in setting up Live Chat for us and getting to know our hospital, the treatment involved, how we work and what services we offer so that they could offer valuable strategic website navigation guidance to maximise sales.
Stuart Patterson
Stuart Patterson
28/09/2022
Vanilla Circus provide a fully compressive and detailed service , i cannot recommend them enough. Rubbish Clearance Limited.
Rosa Bennings
Rosa Bennings
20/05/2022
They are an excellent team at VC espcially Libby. I am leaving my current marketing role but will hopefully convinve my new Head Of to use you guys. Thank you for making my life easy
Emma Norton
Emma Norton
12/03/2021
If I could add 6 stars I would. Vanilla’s ethos and approach to SEO are totally unique. It was such a relief to speak to a company that puts everything in plain English. After 4 SEO companies in London and in Manchester, we finally feel that we are not being taken for a ride and that we can clearly see things improving month on month. We are now into our 14 month and we are delighted with the results and have no hesitation recommending Ben and his team to anyone (except our competitors) Em
Brenda Roberts
Brenda Roberts
15/02/2021
Excellent SEO, what can I say. We have now been working with Vanilla for over 24 months and all I can say is they quietly get on with it. Our traffic is up, are content is much better and our telephone is ringing with new patients making appointments. Ben, Libby and Martha has been amazing!